The Upper Echelon Network has always been intended to be a platform for content creators to utilize resources provided by Upper Echelon LLC to market their channels and build communities, while representing the Upper Echelon brand. It was always meant to be a mutual partnership.
However, the network has had some growing pains over time. At various intervals, a lack of coordination, overloaded schedules, and problems syncing features/resources between candidates and staff has lead to stagnation. We recognize this, and are moving forward with a new structure. Some previous structural elements made it difficult for the network’s operators to implement new methods of marketing partnered channels and helping brand/grow our partners. Community members and partners alike were concerned and frustrated about the situation, so action has been taken.
In order to tackle these issues, a committee has been formed with the goal of transforming and reestablishing the network as a valuable and functional operation. After collecting analytical data, communicating with internal parties and members, and debating on the best course of action, it was settled the network would function in the following manner.
Streamers can apply to join the network, at which point they will be vetted. Applicants will be reviewed objectively based on a document of guidelines, which only serve the purpose of streamlining the admissions process. The guidelines are not meant to be inflexible or confining, they exist as a framework to standardize the process. Furthermore, the network itself will be scouting for streamers or other forms of content creators to invite, which will allow current partners to easily connect with new streamers, as opposed to partners having to go through the effort of branching out themselves.
When it comes to partnership perks, we expect partners who are passionate or interested about working with Upper Echelon to utilize the resources that are being sourced and maintained. The website provides a platform to showcase one’s community, announce events, and sell merchandise or other content to a site that is attracting nearly 100 unique visitors a day, and there are many others perks we have ready to offer, which will be detailed in another article down the road.
Change can sometimes be hard, or unexpected. We want to ask that those with feedback on the process, or the structure reach out to us through one of the many contact channels (or comment directly below this message). Over the course of this process there have been many changes in the UEN roster, and to all past, present and future UEN participants we would like to say thank you, especially to those who have helped facilitate what we believe will be an amazing step for the network as a whole.
The network, once again, is meant for mutual partnership that involves working together closely with fellow streamers and network coordinators to organize events and allow the network to effectively market partnered channels. We will be expanding on the existing features and finding new ways to promote and benefit partnered channels over the coming months.
The Upper Echelon Network project is still a work-in-progress as we try to explore and debate different ways of handling and promoting growth. So far, the changes that have been implemented are with confidence that they will set the foundation for further growth and benefit. Thank you for reading.