The Viral Picasso Technique
In late January 2025, a cosmetic procedure called “The Picasso Technique” went viral on social media. Posts showcasing incredible before and after photos received tens of millions of views and hundreds of thousands of likes. But was this a genuine medical breakthrough or a cleverly orchestrated advertising campaign?
The Rise of Medical Tourism
Medical tourism, where people travel internationally for cheaper medical procedures, is on the rise. Turkey in particular has become a billion dollar hub for cosmetic surgery tourism. However, this trend comes with serious risks, including botched procedures, scams, and even deaths.
Turkey’s Medical Tourism Warnings
Even Turkey’s own medical providers are warning about the dangers of their booming medical tourism industry, especially in Istanbul. Reports of patients being diverted from reputable hospitals to unregistered clinics are increasing. Proper due diligence is crucial for anyone considering a cosmetic procedure abroad.
Investigating the Picasso Technique
The creator of the Picasso Technique, Dr Farzan Malekzadeh, makes some incredible claims. He says his procedure can make people live for 200 years and completely transform their appearance. His company, FMX Beauty, showcases him receiving prestigious awards and features like CNN interviews.
The Disappearing Doctor
However, a deeper investigation into Dr Malekzadeh’s credentials raises serious red flags. He does not appear in medical registries in Iran, Turkey or the US where he claims to have trained and practiced. The awards ceremonies have no record of him beyond what he has posted himself.
The Questionable Company
FMX Beauty, while a registered company in Turkey, seems to be headquartered in a nondescript building in Istanbul shared with a driving school, raising questions about its legitimacy as a groundbreaking cosmetic surgery clinic. Social media accounts praising Dr Malekzadeh also appear suspicious.
The Disappearing Act
As the Picasso Technique went viral and the investigation into FMX Beauty proceeded, the company’s online presence started disappearing. Their website went offline and social media posts and accounts were deleted. Meanwhile, Dr Malekzadeh continues to post as if nothing happened.
The Verdict on the Picasso Technique
While the truth about the Picasso Technique remains unclear, the many red flags uncovered about its creator and company should give anyone considering it serious pause. Proper due diligence is essential when considering any medical tourism, as the consequences can be dire. Do your research before booking that cosmetic surgery vacation.